Strategic Fundraising Nets Record Donation in the Fight Against Breast Cancer

Dec 9, 2025

Every year our strategic BCA campaign raises awareness and funds for the fight against breast cancer. Our shops feature pink displays spotlighting high-quality BCA products guests can purchase to show their support for the cause. Lori’s donates 20% of the sales of all Breast Cancer Awareness products to Susan G. Komen, the Dallas-based charity that directs funds towards breast cancer research, screening, treatment, and education. Staff from our home office and their families also participate in the Susan G. Komen North Texas More Than Pink Walk, an event that brings together communities, survivors, and advocates in the fight against breast cancer. The Walk funds education efforts, continued research, and patient support programs.

Thanks to the tremendous efforts of our team members, and the generosity of our guests, partners and donors, our Breast Cancer Awareness contribution for 2024 nearly doubled that of the previous year. Between product sale profit sharing and donations, we raised over $80,000 in the fight against breast cancer. 

This year, we were truly honored to present Susan G. Komen with a check for more than $93,000, made possible through donations collected at the register in our stores and 20% of proceeds from select pink products during the month of October.

Every dollar represents meaningful conversations and a shared commitment from our store teams and guests to support those impacted by breast cancer.
Giving back matters deeply to us. Serving people during life’s most vulnerable moments means supporting the causes and communities that need it most, and our partnership with Susan G. Komen allows us to extend compassion and care well beyond our store walls.
Over the past four years, together we’ve raised more than $300,000 in support of Susan G. Komen’s mission. We’re incredibly grateful for this partnership and for the impact being made every day. Watch this short video to hear a message from Sarah Rosales, who joined us and accepted the check on behalf of Susan G. Komen, a reminder of why this work matters so much.